The engagement is specifically:


You or any business/es, individual/s, group of individuals,Organisation/s/, or any other party subscribing to our SEO And online marketing services or/and any other web based Services
("The Client")


Traffic Experts Pty Ltd
Suite 1A, Level 1, Greenway Plaza Office Suites, 222-230 Church St
(Entrance opposite to 60 Macquarie St)
Parramatta, NSW 2150
("The Seo consultant")


To provide the Client with Web based services such as Search Engine Optimisation Maintenance (hereinafter referred to as "SEO") and other web based services,outlined in this document, on the Client's websites referred to domains as agreed.


This terms & conditions take into account the Clients' website/s (as mutually agreed upon) and therefore override and previously signed agreements between Traffic Experts & the Client.

"SEO Consultant" is authorised to use relevant keywords and/or phases for development, improving or maintaining the ranking of, and/or positioning the contents of the Client's website/s (as mentioned above) in the search engines i.e. and/or which are believed to be the two most frequently used search engines in Australia.

Client agrees to pay "SEO Consultant" a monthly maintenance SEO fee as stated in "Payment Terms" below. Fees must be received on a monthly basis starting from the agreed date in the form of an invoice issued to Client via email/fax. Client to ensure invoice payment is made within 15 days of invoice issue date for SEO Maintenance services. SEO Services are intended to provide the client with preferential positioning in search engines on an ongoing basis.

SEO Maintenance:

SEO Consultant will endeavour to optimise &/or maintain Client's main search terms along with keywords+regions or keywords +suburbs to appear on the top pages of search engines mainly or .The search engine optimisation work will be carried out or maintained on a regular basis until this terms agreement expires or if the Client fails to make payments on time, or if this agreement is terminated.

The SEO Maintenance work that is carried out by SEO Consultant is solely aimed at increasing visibility and boosting sites' rankings on &/or . It is not possible to guarantee SEO results for any specific search engines or keywords, nor can SEO Consultant quantify the level of increased traffic or sales, as a result of the SEO Maintenance, nor can SEO Consultant guarantee increase in sales as a result of boost in search engine rankings.

Contract Term:

The SEO Maintenance contract for the Clients' website/s (based on agreement) with SEO Consultant will be for a minimum of 12 months starting from the date of order confirmation. During this period, all the site/s will be maintained by 'SEO Consultant' by also making suggestions or recommendations to design, contents or structure of all site/s to improve or keep both sites optimised.

The Client's website/s ranking may vary during this period due to Search Engines' change in algorithm (logic on ranking sites) which is beyond the control of 'SEO Consultant'. Additionally, both newly launched websites and other competitor websites may be optimised and submitted every now and then. Due to this reason 'SEO Consultant' or any other SEO specialist cannot guarantee positions.


During this contract term no other web design/SEO company will have access to the Clients' website/s besides SEO Consultant. If for some reason the Client needs to give access for any other reason besides website design, revamp, modification or SEO, then SEO Consultant will be informed prior to giving access by the Client in writing through email or fax.

SEO Consultant will not be responsible for any of the Clients' websites or search engine ranking if access by the Client is given to any another individual/company or another Website Service Provider.

If any such work has been undertaken without the knowledge of SEO Consultant, then SEO Consultant may make this terms agreement null & void and any outstanding balance payment to date becomes payable by the Client to SEO Consultant, should it be discovered that the Client has participated in actions to optimise their website through other means & sources.

The Client grants authority to submit both website pages to search engines, directories, and/or any other resource or relevant sites. SEO Consultant will have the ability to optimise the structure and content of Clients' website/s pages. Such changes generally have a minimal visual impact. SEO Consultant will work directly with the Client in order to maintain and/or improve the frontend design of the clients' website/s.

The client must provide SEO Consultant with log-in information (username and password) to gain FTP access to his/her website/s to be optimised. SEO Consultant will maintain confidentiality of log-in information. During the contract term, SEO Consultant reserves the right to change username and password to maintain confidentiality.

Clients must inform other Webmasters or anyone else who has access to the both websites that SEO Consultant has been engaged for maintaining both sites for SEO services.

The Client must allow implementation of all optimisation strategies on their websites. The Client is responsible for ensuring that their website/s are always active and accessible.


Client acknowledges the following with respect to services:

"SEO Consultant" has no control over the policies of search engines with respect to the type of sites and/or content that they accept now or in the future. Client sites may be excluded from any directory at any time at the sole discretion of the search engines or directories. "SEO Consultant" will resubmit those pages that have been dropped from the search engine index.)

Due to the competitiveness of some keywords/phrases, ongoing changes in search engine ranking algorithms and other competitive factors, "SEO Consultant" does not guarantee positions on search engines for any particular keyword, phrase or search term.

Some search engines may take as long as 1 to 3 months, and in some cases longer, after submission/resubmission to list your site. Occasionally, search engines will stop accepting submissions for an indefinite period of time.

Occasionally, search engines will drop listings for no apparent or predictable reason. Often listing will "reappear" without any additional submissions. Should the listing not reappear, "SEO Consultant" will re-submit the site based on the current policies of the search engine in question.

Intellectual Property:

The source code and backend tactics used by 'SEO Consultant' to optimise website/s will remain the intellectual property of the SEO Consultant.

On termination of this terms agreement, the remaining contract amount needs to be paid out upfront (in full) till the end of contract period, and all SEO work done on both sites will be removed, this being the intellectual property SEO Consultant used to optimise both websites.


The Client agrees that their website/s are not hosted with free web hosting providers. In cases where there is either concern that the current hosting IP address may be part of a 'bad neighbourhood' or for reasons of optimisation, then SEO Consultant may request the Client to change hosting provider, for the Client's benefit.

Payment Terms:

Ongoing SEO Maintenance fees are payable monthly within 15 days from invoice issue date.

SEO Consultant reserves the right to suspend this terms agreement following non receipt of ongoing SEO Maintenance fees.

Costing and Scope of Engagement:

Costing for SEO and Web based services to be quoted as per clients' requirement and the amount of work involved to achieve clients' objectives

Costing associated with any engagement to provide additional services such as changes, edits in layout or structure, source code alterations or any other service will be billed by the hour as per the rates below:

$50 per hour for edits in layout or structure

$90 per hour for source code alterations

The work will be carried out primarily off-site; however for any on-site work the client will be required to ensure the appropriate information is supplied in an orderly fashion and readily available.

Finally, should the current entities grow in size (and work load) the seo consultant reserves the right to review the current costing and consult the client as deemed necessary.

Hosting Fees:

To be quoted as per the clients' website size and traffic


This terms agreement runs for a 12 month period starting from the contract confirmation date, and can be cancelled in writing by either party giving 1 month notice in writing.


The Seo consultant hereby acknowledges the contents of the following confidentiality undertaking given in favour of the Client and agreed to be bound thereby.

All of the information mentioned below is includes any part of such confidential information.

A reference in this letter to a "person" includes a reference to a company, a partnership, a joint venture, a private individual or any other entity at law capable of granting rights and incurring obligations.

The Seo consultant acknowledges that all of the information provided to them by the Client and its authorised representatives is confidential and is being provided to the Seo consultant in order to enable them to supply appropriate web based solutions.

The Seo consultant undertakes that they will not, without prior consent of the Client, disclose any of the confidential information to any other person, nor will they use or permit the use of any such information by any office, employee or agent of theirs or any other person under their control for any purpose other than in respect of evaluating such confidential information for the purposes for which it is intended.

The seo consultant (or Authorised Representative) and Client (or Authorised Representative) execute the Service Level Agreement with an understanding of the terms and conditions set out in the engagement.

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